Sr Associate - Campaign Management

Posted 2 weeks ago

About the role
We are looking for smart digital marketers with proficiency in campaign management, account management & have experience working on Web Campaigns. Ideal candidate would take ownership of the accounts assigned to her/him and scale the accounts while achieving client’s desired KPI’s. The role will involve onboarding new clients, ensuring their performance and upselling the existing accounts while strengthening relationships with the client.

Job Description

Key Responsibilities:

  • Guide media and creative strategy, planning, and implementation of campaigns to deliver against Key Performance Indicators
  • Onboarding Clients & Working on GTM Integration & end to end Campaign Management
  • Outline and oversee measurement strategy, tracking, and results delivery
  • Identify optimization opportunities for improving performance
  • Maintaining connect with clients & sharing performance update regularly
  • Upsell & Cross Sell to clients based on their current campaign structure & potential
  • Managing campaign pacing and performance through meticulous data analysis
  • Distilling data to provide weekly/mid-campaign/end of campaign reports, with actionable takeaways that clearly demonstrate our value proposition
  • Creating strategic media plans with Sales Executives, to enable strong performance at launch
  • Refining optimization and reporting processes and workflows to gain efficiencies

Key Requirements:

  • Highly proficient in campaign management execution & technical implementation
  • Strong analytical and data handling skills
  • Excellent organizational, interpersonal, and communication (written and verbal) skills
  • Ability to deal with ambiguity and work cross-functionally with a wide range of employees with different skill sets
  • Operational Knowledge across DSPs, SSPs, Web & App Campaigns
  • Have knowledge of optimizing Programmatic campaigns

Skills

Job Summary

Gurugram Location
Full Time Permanent Job type
2 - 4 years Experience
1 Openings

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